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3 Seconds

The latest research from Google underscores the importance of having a mobile-friendly website. As consumers continue to spend more time on mobile devices, mobile page load speeds are critical to a good user experience. Over 50% of mobile users abandoning sites that take longer than three seconds to load, but most web pages take a lot longer to load, creating a significant gap between consumers' expectations and most businesses' mobile capabilities.

3 seconds

Someone in the world develops dementia every 3 seconds. There are over 55 million people worldwide living with dementia in 2020. This number will almost double every 20 years, reaching 78 million in 2030 and 139 million in 2050. Much of the increase will be in developing countries. Already 60% of people with dementia live in low and middle income countries, but by 2050 this will rise to 71%. The fastest growth in the elderly population is taking place in China, India, and their south Asian and western Pacific neighbours.

The three seconds rule (also referred to as the three-second rule or three in the key, often termed as lane violation) requires that in basketball, a player shall not remain in their team's foul lane for more than three consecutive seconds while that player's team is in control of a live ball in the frontcourt and the game clock is running. The countdown starts when one foot enters the paint and resets when both feet leave the area.[1]

The three-second rule was introduced in 1990 and was expressed as such: no offensive player, with or without the ball, could remain in the key, for three seconds or more. Other sources indicate that the three-second rule was introduced in 1936 in an attempt to restrict the dominance of Leroy Edwards of the Oshkosh All-Stars, a team in Wisconsin that played in the National Basketball League (NBL) - forerunner to the National Basketball Association (NBA).

Within the FIBA rules, an allowance is made for players who either receive the ball prior to being within the key for 3 seconds, or for those players who are leaving (or attempting to leave) the keyway. [3]

According to a recent Google study, more than half of mobile visitors will leave if the website takes longer than three seconds to load. And one in two mobile visitors expect their page to load in less than two seconds. This is especially important to the e-commerce and advertising community who rely on image-heavy content to drive many of their conversions and sales. In fact, mobile sites which load in only five seconds earned almost twice as much mobile revenue compared to ads which had site load in 19 seconds.

Worldwide, one in three women and one in five men aged 50 or over will sustain an osteoporosis-related fracture. Approximately 200 million people are affected, resulting in a fracture every 3 seconds.

The first time someone meets you, it takes them about three seconds to determine whether they like you or want to do business with you in the future, said Jean Baur, a career coach and author of the book "The Essential Job Interview Handbook."

Whether you are communicating to your audience through your website, a display ad, an email, a social post, or a direct mailer, you need to make sure your copy is clear, concise, and to the point. Often, marketers can confuse promoting product features with benefits. Product features are important and should be conveyed but in order to reel the audience in within the first three seconds, you need to show the audience how your product will improve their lives, or solve a pain point.

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PHILADELPHIA -- When Cleveland Cavaliers forward Lamar Stevens was called for a defensive three-second violation -- resulting in a technical foul on Cleveland, and a free throw for the Philadelphia 76ers -- with 3 minutes, 58 seconds to go in the second quarter of Wednesday night's game, Wells Fargo Center was virtually silent as James Harden walked to the line to take the charity shot.

Fifty-six seconds later, while Allen guarded 76ers superstar Joel Embiid, forward Evan Mobley shaded over into the paint to help him out -- and he, too, was hit with a defensive three-second call. And, once again, Allen celebrated.

"It's something that we've done all year," Bickerstaff said. "We've begged our guys to protect the paint. And we've told them we don't care if we get defensive three seconds because it takes away so many other baskets and attempts."

Google's John Mueller actually gave a legit number, which he normally doesn't do, around site speed. He said on Twitter that he'd recommend you keep your HTTP load speed less than 2 - 3 seconds. In fact, he even recommended the tool for measuring this.

TikTok is very different from more traditional video platforms such as YouTube. The level of engagement on TikTok is phenomenal. So when you do capture your audiences attention, the results are by far more impressive. Our team at House of Marketers chose to focus our marketing campaigns on the TikTok platform because of this reason. Despite this, TikTok ad hooks are crucial in the first three seconds of ads.

(SPEECH)We usually think of stopping in terms of space, but what really matters is time. It takes about 1 and 1/2 seconds to notice a potential risk in front of you, and another 1 and 1/2 seconds to react, hit the brakes, and slow down. So you want to give yourself at least 3 seconds between the car in front of you and your vehicle.

(DESCRIPTION)A warning sign appears on the diagram with arrows showing the amount of distance 1.5 seconds is in between the two moving vehicles. A second photo appears of a foot stepping on a brake pedal showing that another 1.5 seconds is needed to stop before hitting the car in front of it.

Of course, this 3-second baseline is right for a car in normal driving conditions. Driving in bad weather, add one more second. Driving an SUV, add another second. If you're driving a commercial vehicle, it's got to be at least 6 seconds. So don't forget the 3-second rule, and don't forget to share the safety with your friends and family.

(DESCRIPTION)A pole and a tree are shown as the two vehicles are moving to show how to count the seconds being spaced in between each vehicle. It begins to rain. Arrows appear on the screen showing the distance length of 4 seconds for bad weather. An SUV appears and arrows show the amount of distance for 5 seconds. Then a commercial vehicle appears and shows the amount of distance for 6 seconds.

Determining the three-second gap is relatively easy. When following a vehicle, pick an overhead road sign, a tree or other roadside marker. Note when the vehicle ahead passes that marker, then see how many seconds it takes (count 1-1,000; 2-1,000; 3-1,000) for you to pass the same spot. If it is not at least three seconds, leave more space and increase your following distance.

Think of following distance in terms of time, not space. With a standard of 2.5 seconds, highway engineers use time, rather than distance, to represent how long it takes a driver to perceive and react to hazards. The National Safety Council also uses this standard (plus a little extra for safety) when recommending the three-second rule for following distance.2

Just three seconds a day of intense weight training could be enough to improve your strength, especially if you're new to exercise, suggests a small study published February 1 in the Scandinavian Journal of Medicine and Science in Sports.

WHAT? Consumers today are bombarded with so much information you have to grab their attention quickly. In fact, you really only have 3-seconds or less. Online ads need to be created for the sites in which they will appear and different messages should be tested.

In cases where the computer cannot provide fairly immediate response, continuous feedback should be provided to the user in form of a percent-done indicator [Myers 1985]. As a rule of thumb, percent-done progress indicators should be used for operations taking more than about 10 seconds. Progress indicators have three main advantages: They reassure the user that the system has not crashed but is working on his or her problem; they indicate approximately how long the user can be expected to wait, thus allowing the user to do other activities during long waits; and they finally provide something for the user to look at, thus making the wait less painful. This latter advantage should not be underestimated and is one reason for recommending a graphic progress bar instead of just stating the expected remaining time in numbers.

For reasonably fast operations, taking between 2 and 10 seconds, a true percent-done indicator may be overkill and, in fact, putting one up would violate the principle of display inertia (flashing changes on the screen so rapidly that the user cannot keep pace or feels stressed). One could still give less conspicuous progress feedback. A common solution is to combine a "busy" cursor with a rapidly changing number in small field in the bottom of the screen to indicate how much has been done.

10 seconds: Limit for users keeping their attention on the task. Anything slower than 10 seconds needs a percent-done indicator as well as a clearly signposted way for the user to interrupt the operation. Assume that users will need to reorient themselves when they return to the UI after a delay of more than 10 seconds. Delays of longer than 10 seconds are only acceptable during natural breaks in the user's work, for example when switching tasks.

Fortnite is constantly rolling out new quests for players to tackle, giving them various tasks to complete around the island in exchange for large chunks of XP or cosmetic rewards. Despite having just passed five years in age, Fortnite arguably has more quest content packed into the game than ever before, which includes catching at least three seconds of air while driving a motorboat. 041b061a72


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