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Non-Designers Design Book



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Non-Designers Design Book


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Unity is an important concept in design. To make all the elements on the page appear to be unified, connected, and interrelated, there needs to be some visual tie between the separate elements. Even if the separate elements are not physically close on the page, they can appear connected, related, unified with the other information simply by their placement. Take a look at design projects you like. No matter how wild and chaotic a well-designed piece may initially appear, you can always find alignments within.


The Principle of Repetition states: Repeat some aspect of the design throughout the entire piece. The repetitive element may be a bold font, a thick rule (line), a certain bullet, design element, color, format, spatial relationships, etc. It can be anything that a reader will visually recognize.


A repetition of visual elements throughout the design unifies and strengthens a piece by tying together otherwise separate parts. Repetition is very useful on one-page pieces, and is critical in multi-page documents (where we often just call it being consistent).


So you have a great concept and all the fancy digital tools you could possibly requirewhats stopping you from creating beautiful pages? Namely the training to pull all of these elements together into a cohesive design that effectively communicates your message. Not to worry: This book is the one place you can turn to find quick, non-intimidating, excellent design help.


A lot has happened in the world of digital design since the first edition of this title was published, but one thing remains true: There is an ever-growing number of people attempting to design pages with no formal training. This book is the one place they can turn to find quick, non-intimidating, excellent design help from trusted design instructor Robin Williams. This revised classic--now in full color--includes a new section on the hot topic of Color itself. In The Non-Designer's Design Book, 3rd Edition, Robin turns her attention to the basic principles that govern good design. Readers who follow her clearly explained concepts will produce more sophisticated and professional pages immediately. Humor-infused, jargon-free prose interspersed with design exercises, quizzes, and illustrations make learning a snap--which is just what audiences have come to expect from this best-selling author.


In a way, this book is a kind of introduction to graphic design, but its approaches are absolutely useful in most serious build projects, where documentation, logos, color choices and other aspects must be decided.


Those are incredibly valuable skills for any technically-oriented person to know. Even if not doing the graphic design, the skills will permit communication with those who do, and offer the ability to appreciate the results.


The text itself explains the basic principles of design. Each one is explained by itself (there are four total) and then how it is used in practical applications. The four principles are then shown when utilized together.


The other aspect of design the book talks about is typography. It explains the different categories of typefaces and how they should be properly used. As before, practical applications and exercises are demonstrated on how to use said typefaces.


Robin Patricia Williams (born October 9, 1953)[1] is an American educator who has authored many computer-related books, as well as the book Sweet Swan of Avon: Did a Woman Write Shakespeare?. Among her computer books are manuals of style The Mac is Not a Typewriter and numerous manuals for various macOS operating systems and applications, including The Little Mac Book.[2][3][4]


Williams is a graphic designer, typographer, author, college instructor, and lecturer. She began writing in the 1980s, after teaching graphic design and a course about the Mac computer at a California community college.[7] She has taught Shakespeare at Santa Fe Community College[8] and leads the Shakespeare Close Readers reading and discussion groups about individual plays.[9] She has been a leader in the New Mexico Internet Professionals Association and the Santa Fe Mac Users Group.[10][11] She is a founder of the Mary Sidney Society[12] and iReadShakespeare.[13][14]


She has written, designed, indexed, and produced more than seventy computer-related books,[16] and by 2005, many of her books had been translated into twenty-three languages.[5] Some of her early works include The Little Mac Book and The Mac is Not a Typewriter.[17][18][19][20][21] By 2002, The Little Mac Book had published its eighth edition.[15] By 2005, she had published 51 books about Mac computers.[5]


Williams has spent years studying William Shakespeare,[8][22] and in 2006 issued her book Sweet Swan of Avon: Did a Woman Write Shakespeare? in which she presented evidence in support of the theory that the writer Mary Sidney is the author of Shakespeare's work.[8][23][24][25][26] Mary Sidney was first proposed as an authorship candidate as part of a group theory by Gilbert Slater in 1931.[27][28]


Williams is creating a line of Shakespeare plays called the Readers' Editions, edited and designed specifically for reading aloud in a Shakespeare reading group,[29] independently published as part of iReadShakespeare.org.


Handmade Design WorkshopThis book was written by my dear friend, Carmen Sheldon, about creating handmade elements to enhance your digital design work. I added a couple of tips and designed and packaged it for her. It's my favorite book! Ask about having a workshop in handmade design elements!


Mary SidneyThis is my site about the woman who I believe may have written the works attributed to the man named William Shakespeare. The papberback edition of the book is now available.


The book starts with a basic premise that once you name something, you are conscious of it, you can control it and you have power over it. Though the author tends to relate the above premise to the understanding of typography and design, the premise holds good for any aspect of our lives..Anyway that makes for another post someday.


Repetition: Repeat visual elements of design through out the piece. You can repeat colors, shapes, textures, spatial relationships, line thicknesses, fonts, sizes, graphic contents etc


The book gives a nice insight in to what differentiates one font from another and also goes to a great length to emphasize on the relative usages of the fonts in various situations. Using Size, Weight, Structure, Form, Direction and Color of the fonts, the author gives a wide range of interesting examples to present content.


The book can be quickly read and digested with in a couple of hours. However, the difficult part is in the application of the concepts in our daily lives, like presentations in our work , sending formal communication to others, creating letterheads, envelopes, developing websites etc. 041b061a72


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